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The App Gisele and Tom Brady Have Used to Streamline Busy Family Schedules Might Be Your Back-to-School Lifeline

When it comes to busy families, it doesn’t get much busier than the Bündchen-Brady bunch. With three kids between them and busy careers as the world’s top supermodel and top quarterback in the NFL, respectively, Giselle Bündchen and Tom Brady definitely have their days filled. So what’s the secret to keeping it all together? It may just be the app Cozi Family Organizer, which has helped them streamline their family’s many commitments.

Bündchen told The Wall Street Journal back in 2013 that the Cozi Family Organizer was her secret to handling her family’s packed days. The supermodel admitted that she relied on the app’s color-coded scheduling to manage her appointments, Brady’s practices, and the kids’ playdates. She explained that she used purple, blue, and red to designate everyone’s activities, saying “I know what everyone is doing every second of the day.”. 

Bündchen touted the benefits of the color-coordinating system, but it actually does a lot more than that — and she isn’t the only celeb who depends on the app. 

Author and motivational speaker Rachel Hollis relies on the app’s recipe tracker to plan meals for her family and even uses it to plan her kids’ snacks in advance, which she revealed in a YouTube video from 2017. Hollis also uses the app to schedule self-care and slots in morning workouts. Like Bündchen, Hollis also uses Cozi’s color-coding to stay on track. “My color is orange, our nanny’s color is blue — at a glance, you can really quickly see if you’re in charge of something,” she says in the video.

With many families having to deal with blended learning this fall and managing their own piling responsibilities both at home and for work, Cozi can be a helpful resource to keep everyone on track. If you’re interested in trying out the app — which has hundreds of thousands of rave reviews on both Apple and Android app stores — for yourself, it’s available for free on Apple and Google Play . 

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